editorial design
Escape Fitness are leaders in the fitness field who are suppliers of great looking fitness equipment. Founded in 1998, they offer four unique solutions to the fitness industry - equipment, flooring, design and training.
Project Brief: To design their product brochure with over 250 pieces of equipment.
The product brochure was designed for Escape Fitness while working as part of ESC Creative. Along with one other senior designer I was in charge of producing the editorial spreads and to create the look and feel for the complete brochure. Color coded sections were created for the Reebok range along with a unique stamping of the logo. The brochure was completed with a innovative raw packaging solution so each client receiving had a unique 'unwrapping' experience.